Luis is the Vice President of XRSI Europe. He started working with XR in 2014 and, since then, has become committed to its impact on business and society. He holds the role of Chief Marketing Officer at KIT-AR, a startup enabling augmented workers in manufacturing. He is also a public speaker and the co-author of “Metaversed – See Beyond the Hype” (Wiley, 2023)
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